I have interviewed many people for a variety of different jobs both as a recruiter and hiring manager so I know the level of time and investment needed to hire the best person for the job.
In some cases employers can be just as nervous (as the interviewee) that they get the right man a woman for the job. The only way to find out is by asking as many questions as possible which give them an inkling into your personality.
So don’t recoil or take offence when asked these types of questions because the answer that you give will help the interviewer to decide whether or not you will fit in to the organisation and team.
The question will also help you to make your decision because you will have an opportunity to ask a similar question when the interviewer invites you to do so.
Having said all that this is a really tough question to answer. My advice would be to look at the company website and try to understand the values of the business and cross check that with the job itself by trying to find themes within the job specification and job description.
Then pick out an attribute or characteristic that you possess which matches the job required. For example, if entrepreneurial is a key word used in the employers marketing material then you can either use that word to describe yourself – if it applies to you -or think about other words that describe the attributes of entrepreneurs for example resilient, forward-thinking etc etc but don’t give a one word answer, instead use that word to describe why you are resilient/entrepreneurial/forward thinking and relate it to the job and how you will use that attribute to the benefit of the employer.
Now it’s time for you to begin to prepare for your interview but if you’re not sure what to do, you can contact me to talk more about your interview strategy